---
type: "Article"
title: "Traditional paper cutting – is a revival happening?"
description: "I’d always thought that paper cuttings were a bit yesteryear. That is, until I saw the a Jewelry store’s display window in Zurich."
resource: "https://travelmemo.com/switzerland/traditional-paper-cutting-gstaad"
author: "Walter Schaerer"
publisher: "Travelmemo"
photo_count: 12
tags: ["Culture", "Switzerland"]
entities:
  - "https://travelmemo.com/ontology/places/switzerland"
  - "https://travelmemo.com/ontology/places/gstaad"
  - "https://travelmemo.com/ontology/places/zuerich"
  - "https://travelmemo.com/ontology/places/australia"
  - "https://travelmemo.com/ontology/places/norway"
  - "https://travelmemo.com/ontology/places/schwyz"
  - "https://travelmemo.com/ontology/topics/culture"
  - "https://travelmemo.com/ontology/topics/museum"
  - "https://travelmemo.com/ontology/topics/itinerary"
  - "https://travelmemo.com/ontology/topics/restaurant"
  - "https://travelmemo.com/ontology/topics/winter-tourism"
  - "https://travelmemo.com/ontology/organizations/swiss-international-air-lines"
  - "https://travelmemo.com/author/walter-schaerer"
generated: { by: "human:https://travelmemo.com/author/walter-schaerer", at: 2026-07-04T13:50:21+00:00 }
verified:
  - { by: "human:https://travelmemo.com/author/katja-birrer", at: 2015-01-23T22:18:35+00:00 }
sources:
  - id: photos
    resource: traditional-paper-cutting-gstaad.md#photos
    title: "Original photography by Walter Schaerer"
    author: "human:https://travelmemo.com/author/walter-schaerer"
timestamp: 2026-07-04T13:50:21+00:00
---

# Traditional paper cutting – is a revival happening?

> A profile of Beatrice Straubhaar, a Swiss paper-cutting artist based in Lauenen near Gstaad, whose traditional craft has found modern commercial applications from luxury watch store displays on Zurich's Bahnhofstrasse to hotel décor and international collectors.

## What to see
- **Beyer Watches & Jewelry display window, Bahnhofstrasse, Zurich** — Features large-format paper-cutting backdrops by Straubhaar, created in collaboration with agency Hauser & Partner.
- **8th Swiss Paper Cutting Exhibition, Zurich State Museum** — Running January 9 through April 19, this touring exhibition was previously shown in Schwyz and Chateau Prangins.
- **16 Art Bar Restaurant, Saanen** — Features paintings by local artist Herbert Buchs.
- **Alpenrose Chalet Hotel, Schönried** — Displays paper cuttings by Beatrice Straubhaar.

## What to do
- **Visit Beatrice Straubhaar's studio in Lauenen near Gstaad** — Commission custom paper cuttings or purchase works from stock; the studio has a waiting list and ships worldwide.

## Good to know
Straubhaar's website is scherischnitt.ch. She notes that copyright violations of paper-cutting motifs have increased alongside the craft's growing commercial popularity.

## Photos

```yaml
photos:
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Herbert-Buchs-Gemaelde-16-Art-Bar-Restaurant-200x3001.jpg"
    caption: "Painting by Herbert Buchs in the 16 Art Bar Restaurant in Saanen"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Doppelbett-Hostellerie-Alpenrose-Schoenried.jpg"
    caption: "Alpenrose Chalet Hotel in Schönried"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Beatrice-Straubhaar-Beyer-Zuerich-Schaufenster.jpg"
    caption: "Papercutting decoration in the Beyer display window on Bahnhofstrasse in Zurich."
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Scherenschnitt-Beyer-Schaufenster-Chopard.jpg"
    caption: "Beyer watches & jewelry before papercutting backdrop by Beatrice Straubhaar"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Landhaus-Scherenschnitt-Beatrice-Straubhaar.jpg"
    caption: "Country house papercuttings by Beatrice Straubhaar"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Ermitage-Stube-Scherenschnittmotiv-Beatrice-Straubhaar.jpg"
    caption: "Ermitage parlor, paper cutting motif by Beatrice Straubhaar"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Gstaad-DVD-Cover-Scherenschnitt-Beatrice-Straubhaar.jpg"
    caption: "Gstaad DVD cover art; papercutting by Beatrice Straubhaar"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Globetrotter-Scherenschnitt-Beatrice-Straubhaar.jpg"
    caption: "Globetrotter Travel Magazine"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Tennisturnier-Gstaad-Scherenschnitt-Beatrice-Straubhaar.jpg"
    caption: "100 Years Gstaad Tennis Tournament"
  - url: "https://travelmemo.com/wp-content/uploads/2015/01/Walter-Schaerer-Scherenschnittausstellung-Landesmuseum-Zuerich-1024x579.jpg"
    caption: "Walter Schärer at the papercutting exhibition at the State Museum in Zurich"
```